LIFESTYLE

#design
#event
#smm
#pr

Expertise

SMM

business unit, with expertise in development and implementation of strategies, creation of content, promotion and cooperation with opinion leaders.

EVENT

business unit, engaged in execution of broad specter events, including image events, brand launches, business events, private events.

BLOGGERS

MONSTARS PEOPLE – agency service, operating in opinion leader management, offering a deep professional expertise in influencer marketing.

PRODUCTION

Agency unit specializing in following areas: concept development for shootings of brands’ advertising campaigns, elaboration of concepts for brands’ special projects , organization and supervision of photo and video shootings.

PRODUCTION

Agency unit specializing in following areas: concept development for shootings of brands’ advertising campaigns, elaboration of concepts for brands’ special projects , organization and supervision of photo and video shootings.

BLOGGERS

MONSTARS PEOPLE – agency service, operating in opinion leader management, offering a deep professional expertise in influencer marketing.

PR

business unit, engaged in development and execution of communication strategies, PR campaigns, cooperation with bloggers and trendsetters, guest management.

DESIGN

creative studio, implementing full specter of design works, including 2D and 3D design, branding, corporate style, web-design, KV creation, MOTION DESIGN – agency service, providing creation of animated graphics from various visual elements.

Projects
Urban Vibes ``Style in the eye``

Within the framework of cooperation with the network of sneakerstore Urban Vibes, the agency implemented a creative campaign with 3 young hip-hop artists.

Creative concept for the project “Style in Eye” was developed from scratch, a young creator was engaged to implement the idea with post-production.

The task of the project was to present the winter collection Urban Vibes in a non-trivial way. The team organised all stages of production, sourcing contractors and managing the Influencers.

As a result of the campaign, materials were created for posting on social networks and a unique jingle of the project was recorded, the mechanics of crops in thematic publics and a competition were realised.

#pr
#smm
#event
#production

Carolina Herrera Ambassadors Campaigns

Within the framework of cooperation with the Russian representative office of Puig, the agency has implemented several creative campaigns with the participation of influencers and brand ambassadors for Carolina Herrera.

The creative concept for the 212 VIP Wins project was implemented from scratch, the task of the Very Good Girl project was to adapt the global guidelines.

The team was involved in production, search of contractors and influence management. As a result of the campaign, the material for social networks was created.

#smm
#creative
#production

DANONE

A strategy for Danone corporate pages in social media (Instagram, Facebook, VK) was developed in 2020 with a focus on promoting the official DanoneDirect online store. 

Every month content creation, community management, monthly seeding of brand products to opinion leaders and promotion of the DanoneDirect online store with targeted advertising tools were carried out.

#smm

CityDrive

For more than two years the agency has been providing a full package of SMM-support services for the federal carsharing CityDrive (VK Group). During this time, several communication strategies were developed for the official brand communities in SM, and large-scale shooting of photo and video content took place in different regions of Russia. On a monthly basis, the agency’s team moderates the community and analyzes the growth of the account and the audience. 

#smm
#production
#creative

 

PACO RABANNE PACOLLECTION

A private event was organized in honor of the presentation of the new fragrances Pacollection by Paco Rabanne.

The conceptual decor which emphasizes the new fragrances and the signature cocktail list were created for the event. The event was attended by over 130 guests, including celebrities and influencers such as: Irina Gorbacheva, Lukerya Ilyashenko, Ilya Baturin, Snezhina Kulova, Denis Rodkin and others.

#event
#design
#production

 

Adidas MYSHELTER

Monstars Agency worked on advertising adaptation for Adidas MYSHELTER‘s fall and winter campaigns.

MYSHELTER jackets have waterproof and non-blowing qualities. They are perfect for rain, wind, changing weather conditions. At the same time, they organically fit into the urban lifestyle and are great for daily wear.

Monstars Agency team attempted to express all these qualities in ironic slogans, using references to well-known phrases from weather reports, thereby showing that with MYSHELTER you can laugh at any forecast.

Daily rainfall record? MYSHELTER — check it out!

The campaign included advertising banners on the streets of Moscow and digital platforms.

#pr
#event
#design
#advertising

SKECHERS

The 13th of february, 2020

For the Skechers, the agency organized an exclusive party intertwined with the presentation of a new collection of sneakers, reflecting the feel of the early 2000s era. Dress code (plush costumes, rhinestones, low-risejeans), shiny wall, animal print pillows, and fur rugs as decor, an interactive LED tunnel and figures of Hollywood celebrities, recreated the origins of modern trends and the 2000s aesthetics on the location. Guests had a unique opportunity to relive the best of the legacy of the 2000s!

Results:

— 200 guests
— 220 publications OL
— 10 publications in the media

#pr
#smm
#event
#production

Clients
Team